Join our webinar Wednesday Feb 24th to get inspired about what creative opportunities you can unlock when you go from “story” to “stories” – by breaking your story into stories which you can serve as a planned sequence to run a more impactful and more efficient campaign.
This Creative Spotlight will be all about sequencing — thinking beyond a standalone hero video towards a system of video assets — and what that enables in storytelling. Katie Debrah (EMEA Creative Product Lead) and Vincent Prinseau (EMEA Product Lead) will share updates on how YouTube can help mix and vary your video ads to highlight your product or service. And they’ll share cases on how advertisers think about creating “narrative journeys” for consumers, with the option to branch narrative based on user behavior of skips and views.
Time: 15.00 – 16.00 CET (approx 30 min presentation + Q&A)
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